THE DESIGN PRACTICE
The Business
of Design
A FOUR-WEEK INTENSIVE WITH NIKKI CHU
Go beyond inspiration and learn the
process, the strategy, and the business
behind beautiful, successful spaces.
THE DESIGN PRACTICE
The Business
of Design
A FOUR-WEEK INTENSIVE WITH NIKKI CHU
Go beyond inspiration and learn the
process, the strategy, and the business
behind beautiful, successful spaces.
LEARN FROM NIKKI CHU
Celebrity interior designer and founder of Curada, Nikki Chu brings over two decades of experience designing for high-profile clients and leading a successful design business both on and off television.
In this four-week intensive, Nikki shares the real-world knowledge and proven strategies that go beyond design school, so you can build a career doing what you love.
LEARN FROM NIKKI CHU
Celebrity interior designer and founder of Curada, Nikki Chu brings over two decades of experience designing for high-profile clients and leading a successful design business both on and off television.
In this four-week intensive, Nikki shares the real-world knowledge and proven strategies that go beyond design school, so you can build a career doing what you love.
THE DESIGN PRACTICE.
BUILD YOUR TALENT INTO A BUSINESS.
Great design takes more than a good eye. Building a career around it takes vision, process, confidence and an understanding of how the business actually works
The Design Practice is a year-long educational series created and taught by Nikki Chu, bringing more than two decades of real-world experience into four focused, four-week intensives.
Created for emerging designers, creative entrepreneurs, and designers ready to grow, each quarter tackles a different stage of building a successful design practice from defining your point of view and developing your process to building your brand, attracting clients, pricing your work, and creating opportunities for growth.
Take the intensive that speaks to where you are now or experience the entire year and build your practice from foundation to profit.
UPCOMING COURSES (QUARTERLY)
Q1: JAN 6/2027
6PM CST/ 7PM EST
THE BUSINESS OF DESIGN
Define your vision, establish your point of view, and learn the essential business structure behind building a professional design company
Q2: APRIL 7/2027
6PM CST/ 7PM EST
DESIGN PROCESS & PRESENTATION
Learn how to take a project from client discovery to concept, sourcing, design boards, and presentation—with a repeatable
process you can confidently use with real clients
Q3: AUGUST 5/2027
6PM CST/ 7PM EST
BRAND, INFLUENCE, CLIENTS & AUDIENCE
Build a recognizable design brand, strengthen your digital presence, become more visible, and learn how to turn attention and inquiries into paying clients.
Q4: NOVEMBER 3/2027
6PM CST/ 7PM EST
MONEY, CONTRACTS, CONFIDENCE & PROFIT
Learn to price your work, communicate your value, protect your business, strengthen your profitability, and create opportunities to grow beyond the individual project.
Each course is a standalone four-week experience. Join any quarter that works for you.
What's included
4 LIVE
SESSIONS
Once a week for four weeks with Nikki Chu
THE DESIGN PRACTICE
WORKBOOK
A beautifully designed companion workbook
WEEKLY WORKSHEETS
& EXERCISES
Actionable assignments to apply what you learn
BUSINESS TEMPLATES
& RESOURCES
Contracts, client guides, pricing sheets & more
REAL-WORLD
EXAMPLES
Behind-the-scenes insights from Nikki's projects and clients
Q & A
ACCESS
Ask questions and get guidance throughout the course
4 LIVE
SESSIONS
Once a week for four weeks with Nikki Chu
THE DESIGN PRACTICE WORKBOOK
A beautifully designed companion workbook
WEEKLY WORKSHEETS & EXERCISES
Actionable assignments to apply what you learn
BUSINESS TEMPLATES & RESOURCES
Contracts, client guides, pricing sheets & more
REAL-WORLD
EXAMPLES
Behind-the-scenes insights from Nikki's projects and clients
Q & A
ACCESS
Ask questions and get guidance throughout the course
THE FOUR-WEEK INTENSIVE CURRICULUM - Q1
01
YOUR VISION & VOICE
Define your design point of view,
signature aesthetic, ideal client,
and the foundation of a brand that
feels distinctly yours.
02
BUILDING YOUR DESIGN BUSINESS
Learn how to structure your services, pricing, contracts, budgets, vendors, and the essential systems behind a professional design company.
03
HOW THE DESIGN BUSINESS WORKS
Understand the professional design journey from consultation and concept through sourcing, presentation, purchasing, and installation and how each stage works together
04
WORKING WITH CLIENTS
Learn how to communicate your value, set expectations, establish boundaries, present with confidence, and build client relationships that lead to trust, referrals, and repeat business.
THE FOUR-WEEK INTENSIVE CURRICULUM
01
YOUR VISION & VOICE
Define your point of view,
design aesthetic, and the
foundation of your brand.
02
CREATING YOUR OWN DESIGN COMPANY
Pricing, contracts, budgets, vendors, and building a profitable and sustainable design business
03
DESIGN PROCESS & PROJECT DEVELOPMENT
From concept to completion, learn how to build a room, source with intention, and create a cohesive design plan.
04
WORKING WITH CLIENTS
How to communicate with confidence, manage expectations, present your ideas, and build lasting relationships.
01
YOUR VISION & VOICE
Define your point of view,
design aesthetic, and the
foundation of your brand.
02
CREATING YOUR OWN DESIGN COMPANY
Pricing, contracts, budgets, vendors, and building a profitable and sustainable design business
03
DESIGN PROCESS & PROJECT DEVELOPMENT
From concept to completion, learn how to build a room, source with intention, and create a cohesive design plan.
04
WORKING WITH CLIENTS
How to communicate with confidence, manage expectations, present your ideas, and build lasting relationships.
UPCOMING COURSES (QUARTERLY)
Q1: JAN 6 / 2027
6PM CST
THE BUSINESS OF DESIGN
Build the foundation. Learn how to run a successful design business with clarity and confidence.
ENROLL BY DECEMBER 15
Q2: APRIL 7/ 2027
6PM CST
DESIGN PROCESS & PRESENTATION
Master the process. Learn how to develop, source, and present a cohesive design vision with confidence.
ENROLL BY MARCH 15
Q3: JULY 7/2027
6PM CST
BRANDING AND ATTRACTING CLIENTS
Build your brand. Define your point of view, position your services, and learn how to attract the right clients.
ENROLL BY JUNE 15
Each course is a standalone four-week experience. Join any quarter that works for you.
CHOOSE YOUR PATH
MOST POPULAR/BEST VALUE
THE DESIGN PRACTICE: COMPLETE
ALL FOUR QUARTERLY INTENSIVES + MENTORSHIP
$1595
ALL FOUR QUARTERLY INTENSIVES
• 16 live sessions
• 4 workbooks
• Worksheets + resources
• Q&A access
• Private 30-minute mentorship with Nikk
SAVE $401
THE DESIGN PRACTICE
FOUR-WEEK INTENSIVE
$499
CHOOSE ANY QUARTERLY 4-WEEK INTENSIVE
• 4 live group sessions with Nikki Chu
• The Design Practice Workbook
• Weekly worksheets & exercises
• Business templates & resources
• Real-world design examples
• Q&A Access throughout the course
THE DESIGN PRACTICE: PRIVATE
INTENSIVE + MENTORSHIP
$995
EVERYTHING IN THE DESIGN PRACTICE +PLUS
• 1 Private 90-Minute Mentorship Session
• Project review & feedback
• Personalized guidance for your business
and design goals
• Additional teaching and Q & A
PRIVATE MENTORSHIP SESSION
A one-on-one 60-minute session with Nikki Chu to review your projects. Ask questions, get feedback, and receive personalized guidance to elevate your design career to the next level.
EXCLUSIVELY FOR DESIGN PRACTICE STUDENTS
READY TO BUILD YOUR PRACTICE?
Start with the intensive you need now or commit to the complete year
and build your design business from foundation to profit.
Enrollment may be cancelled for a full refund within 24 hours of purchase. After the 24-hour cancellation period, all course purchases are final and non-refundable. Once a course has begun or any live session has been attended, no refunds will be issued. Private mentorship sessions may be rescheduled with at least 24 hours’ notice. Completed mentorship sessions are non-refundable. Please review our Terms & Conditions for complete enrollment, cancellation, and refund policies.
EMAIL US WITH ANY QUESTIONS ( CONTACT@CURADA.DESIGN )
Enrollment may be cancelled for a full refund within 24 hours of purchase. After the 24-hour cancellation period, all course purchases are final and non-refundable. Once a course has begun or any live session has been attended, no refunds will be issued.
Private mentorship sessions may be rescheduled with at least 24 hours’ notice. Completed mentorship sessions are non-refundable.
Please review our Terms & Conditions for complete enrollment, cancellation, and refund policies.
LIVE ONLINE VIA ZOOM • ONCE WEEKLY • 60/90 MINUTES • FOUR CONSECUTIVE WEEKS
CHOOSE YOUR PATH
MOST POPULAR
THE DESIGN PRACTICE
FOUR-WEEK INTENSIVE
$499
- 4 live group sessions with Nikki Chu
- The Design Practice Workbook
- Weekly worksheets & exercises
- Business templates & resources
- Real-world design examples
- Q&A Access throughout the course
THE DESIGN PRACTICE: PRIVATE
INTENSIVE + MENTORSHIP
$995
Everything in The Design Practice, plus:
- 1 Private 90-Minute Mentorship Session
- Project review & feedback
- Personalized guidance for your business and design goals
- Additional teaching and Q & A
PRIVATE MENTORSHIP SESSION
EXCLUSIVELY FOR DESIGN PRACTICE STUDENTS
Enrollment may be cancelled for a full refund within 24 hours of purchase. After the 24-hour cancellation period, all course purchases are final and non-refundable. Once a course has begun or any live session has been attended, no refunds will be issued.
Private mentorship sessions may be rescheduled with at least 24 hours’ notice. Completed mentorship sessions are non-refundable.
Please review our Terms & Conditions for complete enrollment, cancellation, and refund policies.
LIVE ONLINE VIA ZOOM • ONCE WEEKLY • 60/90 MINUTES • FOUR CONSECUTIVE WEEKS
